面向品牌成长的研究
从研究到洞察，从洞察到项目。
研究
我们围绕时尚营销、消费者行为、色彩、形象战略等，开展助力品牌成长的多种研究。
洞察
分析市场与消费者的变化，为品牌提供可参考的洞察。
Personal Color Wedding Makeup — A Bridal Makeup Color Guide for 8 Cool Subtypes (Summer Cool & Winter Cool)
Based on APL's wedding diagnosis, this guide covers the overall wedding-makeup mood and the eye makeup, blush, and lip colors for all 8 cool-toned subtypes — Summer Light, Summer Bright, Summer Mute, Summer Deep, Winter Clear, Winter Strong, Winter Deep, and Winter Soft.
Personal Color Wedding Makeup — A Bridal Makeup Color Guide for 8 Warm Subtypes (Spring Warm & Autumn Warm)
Based on APL's wedding diagnosis, this guide covers the overall wedding-makeup mood and the eye makeup, blush, and lip colors for all 8 warm-toned subtypes — Spring Light, Spring Bright, Spring Clear, Spring Soft, Autumn Light, Autumn Mute, Autumn Strong, and Autumn Deep.
Summer Deep Self-Diagnosis — If You're Summer Mute but Feel Washed Out, and Cool-Toned Winter Feels Too Heavy (APL 16 Seasons)
If you were diagnosed cool-toned Summer but pastels and muted colors leave you looking washed out, while deep Winter-style colors feel too heavy, you may be Summer Deep — the new subtype in APL's 16-season system. This guide covers the self-check criteria, how it differs from Summer Mute, Winter Deep, and Winter Soft, and real Instagram hashtag data.
项目
介绍将研究转化为实际项目的案例与实验。